Observation
We pay more to avoid the systems we built.
What connects a heat dome staying put, newborns getting tested for rare diseases, influencers charging a million pounds to say they like deodorant, and a convenience store chain ripping out eleven thousand virtual machines is this: the default path—the one that requires no active choice, no special knowledge, no extra spend—has become so friction-laden that people and organizations are burning resources just to bypass it. We're not rejecting the old systems. We're paying premiums to work around them.