"I thought I wanted to run my own studio. Turns out I just wanted to stop going to those meetings." Femke Adeyemi said this in the car park after a workshop, keys already in her hand, half-laughing. She had spent eighteen months writing a business plan. What she hadn't done, until a friend pushed her, was spend a single afternoon actually working the way a studio owner works.
A plan is a story you tell yourself about a future you haven't visited yet. The problem isn't ambition or effort. The problem is that our brains are poor simulators: we imagine outcomes, not textures. We picture the title, the freedom, the shape of the day — and we skip the part where the work lands on us at nine in the morning with nowhere to hide. A career experiment forces contact with that reality before the stakes are high enough to hurt.
A plan is a story you tell yourself about a future you haven't visited yet.
”This is precisely what the designers at IDEO built their practice around. The concept they called "prototyping your life" — documented in the work of Bill Burnett and Dave Evans, who taught a popular course on design thinking applied to careers at Stanford. Holds that you treat possible futures like early product prototypes: cheap to build, fast to test, expected to teach you something you didn't anticipate. One informational interview, one freelance project, one week shadowing someone's actual day. The test doesn't have to be long. It has to be real.
Say you are weighing a move into a leadership role against staying in the work you're good at. The job posting is open. The recruiter is waiting. You keep rotating between yes and no, trying to think your way to certainty. Femke's question is the one that cuts through: not "Can I do this?" but "Have I ever actually done this, even once?" Before you answer the recruiter, find one afternoon this month where you are functionally a leader. Running a volunteer project, owning a piece of something. And notice what the afternoon costs you.
Most people treat commitment as the thing that proves seriousness. But commitment before contact isn't seriousness. It's just an expensive guess.